Spaces Bleicherweg 10 offers premium offices and coworking spaces in Zurich’s vibrant financial district. Just steps from the Zurich Stock Exchange, Bahnhofstrasse, and Zurich Main Station, this prime location enhances accessibility and professional presence while fostering productivity and dynamic collaboration. Enjoy an energetic neighborhood with top-tier restaurants and cultural venues nearby.
DigitalCoffee @ Spaces Bleicherweg 10 Zurich
17 March 2026 - 08h30 - 10:00
AI tools for marketing and sales: from strategy to real-world execution
How artificial intelligence is reshaping marketing and sales performance today
In this DigitalCoffee session, Alessandro Marrarosa , founder of DigitalCoffee.ch and expert in digital marketing, sales processes and artificial intelligence, will explore how AI tools are transforming the way companies attract, convert and retain customers.
From marketing automation and content generation to sales enablement, CRM intelligence and data-driven decision-making, this session will show how AI can be applied concretely to improve efficiency, scalability and results across the entire customer journey.
The focus will not be on theory alone, but on practical use cases, real tools and clear frameworks that marketing and sales teams can start using immediately.
The goal: turning AI from a buzzword into a competitive advantage for your business.
An inspiring morning for marketers, sales leaders and entrepreneurs
Artificial intelligence is rapidly changing how marketing and sales teams work, collaborate and perform.
In this DigitalCoffee session, you will gain a clear overview of the most relevant AI tools and understand how to integrate them into your existing processes — without losing the human touch.
After the keynote, there will be time for questions, discussion and networking — as always, accompanied by fresh coffee and croissants in a relaxed and informal atmosphere.
Program
-
08:30 – 09:00
☕ Welcome coffee & croissants – informal networking -
09:00 – 09:05
Welcome & introduction to the DigitalCoffee concept
Alessandro Marrarosa, DigitalCoffee.ch -
09:05 – 09:50
🎯 AI tools for marketing and sales: practical applications that work-
How AI is changing marketing and sales today
Key trends, opportunities and common misconceptions -
AI tools for marketing
Content creation, campaign optimization, SEO, analytics and automation -
AI tools for sales
CRM intelligence, lead scoring, sales forecasting and customer insights -
From experimentation to integration
How to select the right tools, avoid common pitfalls and scale AI responsibly
-
-
09:50 – 10:00
Q&A & networking
Location
Spaces Bleicherweg 10
Bleicherweg 10
8002 Zurich, Switzerland
